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New Google Feature For Attractions

Gamer Centered Entertainment  

New Google Feature: "Things To Do"  

New Search Feature That Might Benefit Battlefield Operators 

Google is now developing a new feature in its search Goliath. 

Coming soon is a new "Things to Do" feature.

The feature is currently in beta, was  announced in September.  

'Things to Do' will offer answers to queries about activities, ticketing, timings, offers and availability. 

This new initiative might offer some significant opportunities for local laser tag and live-action gaming operators. 

google things to do
According to reports the listing will include details like pricing, images and reviews, will be free of charge will there will also be an enhanced paid for advertising-based option. 

It sounds to me similar to the Google "My Business" feature. 

Basically it means that battlefield operators can promote their live-action gaming attraction on the new Google "Things to Do" listing.

It also has the potential for activities, attractions and operators to expand their direct contacts with consumers and reduce reliance on, and commission paid, to third-party booking agents.

According to Google itself Searches for “activities near me” have grown over the past 12 months, with specific queries like “ziplining” growing by 280% and “aquariums” by 115% globally. (Read more.)  

Now, when people search on Google for attractions like the Tokyo Tower or the Statue of Liberty, they’ll see not just general information about the point of interest, but also booking links for basic admission and other ticket options where available.

Funnily enough, I've have been to both the Tokyo Tower and the Statue of Liberty! 

In the months ahead, we’ll also begin showing information and booking links for experiences in a destination, like wine tasting in Paris or bike tours in California. 

New to the Live-Action Gaming biz? Avoid these #7 rookie mistakes that can cripple a battlefield business in their first year.