Originality often means being first and Battlefield Sports' heritage of revolutionizing laser tag goes back 20 years. In 1999, Peter and Nicole Lander were living in the tropics, they loved being outdoors and playing role-playing games. Both also love video games. Peter had previously played paintball and traditional indoor laser tag. He thought there had to be a better way to experience the thrill of a video game, as a live-action role-play or LARP.
As pioneers in the outdoor laser tag sector, Peter and Nicole worked with a team of software engineers and other enthusiasts to bring outdoor laser tag to their local town. Nicole created a web site and people from all over the world also wanted to play outdoor scenarios. Today the focus remains the same: to equip you with a game-changing, innovative laser tag equipment that allows you to entertain gamers indoors or outdoors.
The Battlefield Sports team is lead by Nicole & Peter Lander. Being the pioneers in the tactical laser tag industry many today just refer to Battlefield Sports as "BFS".
Peter is a software engineer and gaming guru. Nicole is a marketing and story-telling wizard. Both love creating thrilling experiences for people by using laser tag equipment.
Battlefield Sports is an award-winning company that is dedicated to innovating in the live gaming sector. We manufacture laser tag guns and accessories so your business can run thrilling and memorable events for your gamers. Play indoors or outdoors.
If you would like to start or expand your live gaming business then book an obligation free consultation today.
Get with the gaming program:
To provide, on a mass-market scale, an addictive, compelling live gaming experience using innovative laser tag equipment that is a powerful force in creating a more active and socially engaged gamer generation.
We strive to create the best laser tag technology products in the market. We believe in innovation so we can optimize the value which we deliver to our customers. We strive for the best in terms of reliability, workmanship, and flexibility.
Our vision is to be the market leader in the live gaming industry, by supplying innovative laser tag equipment and using the opportunities of the Internet to deliver great customer service and functionality.
The Australian Amusement, Leisure and Recreation Association Inc (AALARA) connects industry business owners, operators, and professionals within the Australian Amusement, Leisure, and Recreation industry. AALARA is the peak national body representing the amusement, leisure and recreation industry of Australia. AALARA is the Australian cousin of IAAPA.
The Ignite Ideas Fund supports small to medium businesses to commercialize innovative products, processes and services to enable them to grow and compete in a global market and create new jobs. The Ignite Ideas funding is a $405 million whole-of-government initiative that aims to turn ideas into actions by investing in research and technologies, attracting new investment, building global partnerships and encouraging businesses to grow. Battlefield Sports won a super-competitive Ignite Ideas grant in Round 4. Read more about how Battlefield Sports has invested the Ignite Ideas Grant.
Meet Canditta Natakuapa, one of our Battlefield Gurus from HQ.
Download her intro.
Or email her directly via aunz @ battlefieldsports.com
At Battlefield Sports we champion and inspire battlefield business owners to achieve their best through combat entertainment. It is what we do better than anyone else.
Peter Lander, the Founder of Battlefield Sports started work on our brand of laser tag back in 1986. His fascination with live gaming motivated him to study computer science at university, and to learn about marketing.
Peter and his wife Nicole had a young family in tropical Australia when they officially started working on Battlefield Sports back in 1999. They had a few thousand dollars and an idea -- to take a video game and experience it LIVE. They started running outdoor laser tag games in their local town. See right, Peter and Nicole from Battlefield Sports circa 1999 playing some games.
Battlefield Sports has since flourished into a multi-million dollar game-inspired brand, with sales into more than 55 countries.
The company's mission is to enable your business vision to become a reality. Unlike a franchise Battlefield Sports does not impose a certain way of entertaining your gamers. Our SATR technology is so flexible you can theme your battlefield as indoor sci-fi, mobile laser tag, outdoor milsim, or zombie games; from family-friendly to full-on hardcore experiences.
Battlefield Sports has been inspired by our love of gaming and our enthusiasm to help others, just like you, to build a viable thriving enterprise for you and your family.
The Battlefield Sports or "BFS" team have built up a deep understanding of the complexities in a modern, global supply chain. We coordinate and collaborate with our supply partners to ensure we deliver the best laser tag equipment to you.
Our manufacturing depot is located in Australia and we are here to work to deliver your business needs.
If you consider how the Battlefield Sports laser tag equipment has evolved you will understand that our gaming guns have all contributed to establishing our brand DNA. We have a colorful heritage. We acknowledge our history, but at the same time, we revel in our innovation and seek to create products that are relevant in the modern context.
Battlefield Sports design is not just about ensuring something looks good. It is about ensuring all the elements relate to one another. We aspire that our laser tag equipment is integral to its purpose and is built on integrity. Design leadership and engineering excellence is what Battlefield Sports stands for.
Battlefield Sports’ technical capability and in particular our patented SATR technology has to be reflected in its function, in the way our laser tag equipment engenders real game-play.
“I want our laser tag equipment to enrich and make our battlefield operators’ businesses easier and more enjoyable,” said Nicole Lander, co-Founder, Battlefield Sports.
When you manufacture laser tag equipment with the intention for extended range day or night, for ergonomics, and flexibility, you will being to see that a simple laser tag gun is more sophisticated than it first appears. This is where real innovation begins. Making laser tag equipment requires a sophisticated approach. When you are creating the world's best you need to master every element of the equipment and game design. Our gear is engineered for heroes. Our leaps in technology began with an understanding of the simplest details. Our goal is to refine and redefine the live gaming experience. During our almost two decades of invention, we have witnessed much innovation and Battlefield Sports has been at the forefront of change. We believe in relentless innovation. Benefit from our experience.
Here's why Battlefield Sports SATR3 is better than other commercial laser tag equipment out there:
The next step is to request a consult, click here.
My Customers Love Battlefield Sports
Joel, Idaho USA
Battlefield Sports is one of the most popular outdoor laser tag equipment suppliers around and it's easy to understand why. Whether you are planning to set up a laser tag business or you're looking for new attraction to add to your theme park or haunt or summer camp outdoor laser tag guns and accessories from Battlefield Sports is a great choice.
Battlefield Sports live gaming engine "SATR" (which stands for Small Arms Transmitter Receiver) is a user-friendly system. With it, you can play indoors or outdoors, day or night.
It is easily the most comprehensive live gaming simulator with more than 300 gaming emulations and more than 11,000 sound effects.
Battlefield Sports makes it easy for operators to quickly set-up and run live games.
Battlefield Sports is a laser tag equipment supplier with service points in Burbank, California and Brisbane Australia, as well as agents in the UK, Chile and the Netherlands.
CEO & Founder: Peter Lander
What can Battlefield Sports Do For You?
So you are interested in starting Your Battlefield Business? One of the first questions to ask yourself is: "What theme do I want to run with?" There are several ways to entertain your gamers. Consider:
Battlefield LIVE™ is a completely new brand of combat games for entertainment. The Battlefield LIVE experience is a live-action version of popular video games like “Call of Duty” or "HALO".
Our laser tag equipment uses our patented technology SATR. SATR is flexible. It allows you to adjust in hit points (health), switch between semi-auto/full auto, select magazine capacity, reload time, range and so on. Or if you want it simple, it also has a lock-out mode.
The game is playable in all sorts terrains. All-weather conditions. Almost any venue - indoor or outdoor.
The gaming guns shoot infrared (just like a TV remote) or "ghost" bullets so they are harmless and eye-safe.
Gamers are usually divided into two teams and vie for victory given various team objectives.
Battlefield LIVE™ is one of the live gaming themes in the SATR fully playtested game system. This game has been played in forests, snowfields, around buildings, and inside huge warehouses. The game is completely mobile and versatile, so we can also run at your fair, theme park, Family Entertainment Center or other attraction.
The technology enables long-range gameplay of infrared units in all playing conditions. Extensive testing has been carried out to achieve optimal levels of range and firepower of each gun/sensor for the most satisfying gaming experience in a commercial environment.