Tips to Help Your Battlefield Business
Here are a four hacks that have worked well for me regarding photos.
If you don't have a big budget to get a professional photograph to create some magic for you these hacks might prove useful.
First up, invest in a top quality digital camera or ensure your smart photo has a good camera. Many cameras and smart phones nowadays take still images as well as video. And they often have an “auto” function which is a godsend if you are not an expert.
Second, running a Battlefield LIVE business is great for PR opportunities.
So when a photojournalist comes to take a photo of an event you are running or doing a story on your battlefield, then here’s a tip for getting great photos. Whether it be from the local rag or the London Times, photojournalists have very good skills regarding how to set up a good picture.They often bring lights; know where to stand to get a good perspective; what to place behind the subject to ensure good composition, etc.
Regarding copyright ownership of photos, if that photojournalist takes the photo they own it.This is the way it is, even if the photo is of you. And some news-services charge a LOT of money for copyright release, i.e. to give your permission for you to use that image on your web site or in your brochures.But, know here’s the kicker, if you get one of your staff to also have a camera or phone handy and take some photos (take lots of photos - they are digital you can always delete the bad ones!!) from over the shoulder, just behind where the professional photographer is standing, you should get a good photo.
This way you can generate an image that you own because this photo was taken by one of your staff,with your camera.Of course, just to be polite, you might want to ask the photojournalist before your start hovering behind / around him/her if it is ok with them that you take a couple of snapshots. (Use the word snapshots or similar because it sounds casual.) Also you might like to take a photo of you with the photojournalist, or the journalist, or the celebrity shaking hands with you. This is a good habit to get into, so you will end up with, eventually, lots of photos of you with important people to put on your boardroom wall. ;-)
Ensure that you include in your employment contract with your staff that any photos / videos that they capture during the course of their duties that you (or your company) will own the copyright of this audio-visual.Likewise I also recommend including a clause in your employment contract that your staff are expected to act as “talent” i.e. actors or extras for photo or film shoots as a normal part of their duties - they will not receive any royalties for such contributions.
So you got loads of digital photos at your finger tips. Before you hit the "delete" button on your device transfer them to your laptop or desktop so you can go through each one.
The bigger screen will help you make a verdict on whether or no the image with worth showcasing your battlefield business. not only are you looking for an image that is in focus and has good composition and it tells the story you want told. But always look at the background, you'd be surprised how many times it can happen where you get something in the background that you don't want.